Mumbai (Maharashtra) [India], October 3: In a groundbreaking initiative toward promoting sustainable urban mobility, Lord’s Automative Pvt. Ltd., a subsidiary of Lord’s Mark Industries and a leading manufacturer of eco-friendly electric two- and three-wheelers, has empowered Mumbai’s iconic dabbawalas with electric motorcycles. At a recent event held at the Mumbai Tiffin Box Supplier’s Association, the company equipped 25 dabbawalas with Lord’s Bijli e-motorcycles as part of a pilot project aimed at electrifying their delivery fleet.
This initiative was supported by the Waatavaran Foundation, a city-based non-profit, alongside India Infoline Finance Limited (IIFL) and the Brihanmumbai Municipal Corporation (BMC). The collaboration represents a concerted effort to reduce Mumbai’s carbon footprint by transitioning the dabbawalas from traditional bicycles to environmentally friendly electric motorcycles. Mumbai’s dabbawalas are famous for delivering 20,000-30,000 lunchboxes daily using bicycles. By providing them with electric motorcycles, Lord’s Automative has not only modernized their transport methods but also promoted sustainable mobility in one of the world’s most densely populated cities.
Transforming Urban Mobility
Speaking on the initiative, Veer Singh, CEO of Lord’s Automative Pvt. Ltd., emphasized the significance of this move: “We are proud to contribute to the future of sustainable urban mobility with our Lord’s Bijli electric motorcycles. By equipping Mumbai’s dabbawalas with these vehicles, we are not only modernizing an age-old system but also promoting environmentally friendly transportation solutions. This pilot project is just the beginning of our larger commitment to empowering communities through green mobility and making a significant impact on the carbon footprint in our cities.”
The transition from pedal-powered bicycles to electric motorcycles is expected to enhance the efficiency and ease of delivery for the dabbawalas, reducing physical strain while increasing the speed of their services. More importantly, it aligns with the broader global push for greener, more sustainable urban transportation methods.
Lord’s Automative: A Leader in Green Mobility
Lord’s Automative Pvt. Ltd. has rapidly gained recognition as a key player in India’s electric vehicle (EV) industry. The company has developed an extensive range of over 20 electric vehicle variants, including two- and three-wheelers, aimed at revolutionizing urban transportation. Its flagship products, such as the Lords Zoom, Lords Prime, and Lords Bijli, cater to both individual commuters and commercial sectors like the dabbawala community.
With over 28,000 electric vehicles sold across more than 20 Indian states, Lord’s Automative is well on its way to becoming a market leader in the country’s booming EV sector. The company operates through a vast network of 270+ dealers and has ambitious plans to expand its operations by establishing new manufacturing facilities in Kerala, Andhra Pradesh, Telangana, Rajasthan, and West Bengal. These new facilities will bolster production and ensure that the company continues to meet the growing demand for sustainable transportation solutions.
The Future of Green Transportation
The company’s commitment to sustainability extends beyond just the production of electric vehicles. Lord’s Automative is also working on installing GPS-enabled battery swapping stations across India to further support the transition to electric mobility. These battery-swapping stations will enable users to quickly replace depleted batteries with fully charged ones, reducing downtime and enhancing the convenience of owning an electric vehicle.
Additionally, Lord’s Automative has plans to introduce e-bikes and e-vintage cars, broadening its product offerings to cater to a wider audience. The company’s goal is to offer innovative and sustainable transportation solutions that not only reduce environmental impact but also enhance the quality of daily commutes for users across India.
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A Sustainable Vision for the Future
Founded in February 2020, Lord’s Automative has quickly established itself as a market leader in the production of environmentally friendly electric two- and three-wheelers. In October 2020, the company launched its first line of electric scooters under the brand name Lords Zoom. Since then, it has continued to expand its product line and forge strategic partnerships that enable it to provide high-quality EVs to the Indian market.
Lord’s Automative’s efforts to support sustainable urban mobility reflect its vision of a cleaner, greener future for India’s cities. With its advanced manufacturing facilities, innovative product range, and strategic partnerships, the company is well-positioned to lead the charge toward a more sustainable future in transportation.
Empowering Communities through Green Mobility
The electrification of Mumbai’s dabbawalas is a testament to Lord’s Automative’s commitment to empowering communities through technology and innovation. By providing the dabbawalas with Lord’s Bijli e-motorcycles, the company has not only enhanced the efficiency of their services but also significantly reduced the environmental impact of their daily operations.
As the pilot project progresses, Lord’s Automative is expected to expand its reach to other cities and sectors, offering green mobility solutions that transform the way people and businesses move. With its forward-thinking approach to urban mobility, Lord’s Automative is at the forefront of India’s electric vehicle revolution, driving the country toward a more sustainable future.
